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Live the emotion of every meeting

February, 2011. PRAIS organized for Kraft Foods the launch of Jacobs „Live the emotion of every meeting” campaign. This campaign is a manifesto for face to face meetings, an occasion to remember that only when enjoying a cup of good coffee with family and friends we can share warm and special moments, that bring our loved ones closer. Jacobs wanted to remind its customers that they cannot hug a photograph and that through the Internet, they cannot feel the touch of an other person.

In a pleasant and informal environment, 31 journalists discussed with the hosts, Alice Nastase Buciuta and dr. Cristian Andrei, about the importance of living the emotions of being in a face to face meeting, enjoying a cup of coffee with friends, without being disturbed by the phone or