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Danone ambassadors for a healthy lifestyle

Bucharest, May 2010.  Danone employees together with their families became ambassadors of a healthy lifestyle, in the latest company’s initiative, “Pofta de sanatate” program. So, PRAIS organized a press event where over 20 journalists participated.

“Pofta de sananate” was developed as a common signature of Danone advertisements, for the awareness of yogurt importance in a healthy diet. Danone employees were involved actively and voluntarily in the promotion of a healthy lifestyle, considering that the best representatives for the company’s values are the people who actually work in that company.