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PRAIS news

Sustainability Objectives for 2020
The PRAIS team together with the representatives of Mondelez Romania organized a meeting with the journalists, having as a topic the company's sustainability goals for 2020. These were presented as being part of the well-being strategy.
Even the Jedi eat Nestlé cereals
At the end of November, Nestlé Romania offered cereal lovers, in promotional bags, free Star Wars mini-toys, inspired by the characters from the movie Star Wars: The Force Awakens, released in mid-December. The PRAIS team together with the Star Wars characters went to visit several editorial offices, offering journalists an unforgettable experience and surprises for...
Tender thoughts turned into rhymes from…Lila
The campaign “Lila is inspiring your tenderness“ reminded us this year as well what is the real Christmas spirit about and inspired us to tenderness with our loved ones. The PRAIS team went caroling and invited the journalists to enter the website www.ganduritandre.ro and send their thoughts through tender and unique rhymes. Together with tender thoughts, the chocolate...
New EU Directive presented to Romanian Public
European Union's Directive on damages actions for breaches of the EU competition rules was recently presented  in Romania during a conference organized together with PRAIS client - the international law firm - CMS, the Romanian Competition Council, and also with representatives of the European Commission, DG Competition and the legal professionals. The new...
“The portrait” of the Romanian woman today
PRAIS team along with Poiana Amaruie unveiled, at the beginning of this summer, the image of the Romanian woman today.  During the campaign “Let's unveil together the image of  the woman today”, Poiana invited the dark chocolate lovers to describe the portrait of the woman who enjoys the intense taste of life. More than 7,000 Romanians responded to the...
Atelierele Micilor Bucatari - Pilot Program
The pilot phase of the educational program "Atelierul Micilor Bucatari" , held under the slogan "We cook tasty and healthy!" , promoting the art of cooking among primary school children, has awarded end of June its first 22 graduates. Developed in partnership with the S chool Inspectorate of Buzau , the program included four cooking classes, supported by an experienced cook....
PR campaigns - Laboratoires Urgo
Since the beginning of the year, PRAIS Corporate Communication team organized for Laboratoires Urgo a series of PR campaigns, promoting different products ranging from Alvityl and Humex 100% Sea Water to the special summer kits for both for adults and kids, containing URGO plasters with an antiseptic solution. The contests were held on the most important lifestyle websites and...
Panovia PR Campaign
PRAIS team announced through a media campaign the 10 years anniversary of the frozen pastry products producer Panovia, with a focus on the company’s achievements throughout the decade. The journalists enjoyed the goodies offered by Ema and Morarita brands, while also learning about the company’s brands, the strategy and plans of development Panovia established for...
Nestlé FITNESS Original cereals with 30% less sugar
Nestlé Romania launched a new version of FITNESS Original cereals and also responded to its’ consumers by reducing sugars, but keeping the same taste. PRAIS team invited the journalists to enjoy delicious breakfast combinations and thus, this summer, to be in the best shape. The new Fitness product offers the necessary ingredients to be in shape also this summer.
"Being at my best" – a challenge for all of us
The PRAIS team organized with Mondelez Romania representatives a meeting with journalists on the subject of "Being at My Best". The journalists were challenged to explain this concept from their own perspective and give examples of situations from their own lives. Mondelez representatives told what this concept means in their persective as employers, and about the activities that...
Seminar on regulations regarding detaching of Romanian workers in the EU
Together with the Romanian Association of Temporary Work Agents (ARAMT) PRAIS team organized the seminar entitled “The temporary work in the European area. The A1 form”. During the event, professionals from the temporary employment market discussed the main regulations of detaching Romanian workers in the European Union. The subject was analyzed in the context of...
Nestlé Fitness is involved in breast cancer prevention
This autumn, Nestlé launched in Romania the Pink Ribbon campaign which aims to prevent breast cancer. Nestlé Fitness brand, ambasador for this campaign, initiated on every social network the #CheckYourSelfie campaign, emphasizing the importance of breast self-examination. On this occasion, PRAIS team invited journalists and bloggers from Bucharest and also from the...
Samba Abs program – a new Nestlé Fitness campaign
Nestlé Fitness prepares us to be in the best shape this summer, with the new flat belly program in steps of Samba. PRAIS team organized a sampling for the journalists from Bucharest who were invited to use the code printed on the inside of Nestlé Fitness Samba promotional packaging in order to teach the special dance programs with the choreographer Nuno.
E4 brick house from Wienerberger now under construction in Romania
On June 12th PRAIS organised with Wienerberger a press conference for the launching of the first e4 house construction in Romania. In response to the challenges of the future, Wienerberger has launched in 2012, in Austria, the e4 brick house - a current concept of residential construction that meets energy efficiency requirements for new buildings mandatory starting 2020. According...
Porotherm bricks painting contest supported by Wienerberger
On the eve of Children's Day celebration, PRAIS organized for Wienerberger a bricks painting contest with the theme: 'Home - the place of family, joys and special events". This project, at its first edition, supports and promotes the talents of middle school students from the High School of Fine Arts " Nicolae Tonitza" in Bucharest. 60 students from VIth and VIIth classes...
Opened lessons for the children in Otopeni
In the last week of April, PRAIS Foundation organized for 180 pupils in 2 nd grade from “Ioan - Petrus” High School in Otopeni opened lessons of movement and fun, and also classes of fruits and vegetables within EPHE European project. Teachers, students and actors have worked together to prepare special activities for children and encouraged them to eat fruits...
Meeting with journalists on energy efficiency
PRAIS team held in mid-April with Wienerberger Bricks Systems, a round table with the theme "Energy Efficiency - European construction in Romania." In the meeting with journalists, it was presented Wienerberger solution for energy efficiency house, but also the importance of bricks in building a house. Journalists have shown interest in the current situation in Romania but...
Danone’s partner farmers conference
On April 3rd 2014, PRAIS Team organized for Danone Romania the annual conference dedicated to partner farmers, under the slogan “A quality partnership, for a successful future”. Danone is working with Romanian farmers for 15 years, so the meeting was full of smiles and emotions for all the participants. The conference was attended by Danone Romania representatives,...
First conference dedicated to temporary work
Together with the Romanian Association of Temporary Work Agents (ARAMT) PRAIS team held on 18 March, the first national conference dedicated to temporary work "Temporary work - Benefits for employees and employers". Over 130 guests around the contry and abroad have debated and analyzed labor market challenges in the current context. Media representatives showed a special...
“CMS DealWatch M&A Report 2014” Campaign
On February, PRAIS communication team supported expert lawyers from CMS international law firm’s Bucharest office in presenting to the local media and public of the latest M&A Report  focusing on the region and on Romania. The Report is one of the most valuable  tools of analysis focusing on Central and Eastern Europe, being designed to help investors and...
Double anniversary for CEO Clubs in Romania
On 28th of January, CEO Clubs International has celebrated a double success: the anniversary of two years of activity in Romania and reaching the target of 100 enrolled members. Over 120 guests, entrepreneurs and CEOs of local and multinational companies, took part at the event organized with the support of PRAIS Corporate Communications, and enjoyed the surprises that culminated...
Amway presents ARTISTRYTM virtual make-over studio
PRAIS and Amway team presented ARTISTRYTM Virtual Make-up Studio to well known beauty editors & bloggers in a special gathering which took place at Amway Business Center on December 12th. ARTISTRYTM Virtual Make-up Studio is an online application that women can easily access to create their own look using a wide range of ARTISTRY products. ARTISTRY application has been...
Milka Chocolate Night Party
In order to mark the celebration of St. Nicholas Night, PRAIS organized on December 6th, 2013, Milka Chocolate Night Party, a party full of tenderness and chocobubbles. The event brought together over a thousand participants amongst whom there were Mondelez employees and journalists, and was hosted in a well-known location: Bamboo Club, Bucharest. In the beginning of the evening...
The ideal babysitter? Baby EyeOn Camera from D-Link, now available in Romania
On December 5, 2013 PRAIS team organized for D -Link a press conference where a new special camera was launched: EyeOn Baby camera. The new IP cloud camera runs lullabies for babies and broadcasts day and night live video in HD resolution that can be accessed by parents anywhere on their Tablet and Smartphone (Android and iOS). At the event attended bloggers and journalists from...
Winter holidays are sweeter with Mondelez Winter products
On November 29th, 2013, PRAIS team launched for Mondelez Romania the product portfolio dedicated to winter holidays. The most popular sweets from Mondelez received "holiday clothes" to mark the special period that we all wait for with joy and enthusiasm, every year. The launch was celebrated through a sampling of Mondelez products in editorial offices before Christmas. The Product...
CEO Hour – a new concept of online meetings by CEO Clubs Romania
On 26th of November, 2013, PRAIS Corporate Communications organized for CEO Clubs the first CEO Hour event - a new concept of webinars during which the speakers, members of the CEO Clubs, leading entrepreneurs and CEOs of important local and multinational companies, talk on various topics of interest and share their experience with the participants. By using the Google Hangouts...
Temporary employment, closer to the young generation
PRAIS Corporate Communications organized on 13th of November for the Romanian Association of Temporary Work Agents (ARAMT) a meeting with mass-media representatives/ journalist to present the newest statistics on the temporary employment market. The study conducted in October 2013 among members of ARAMT and presented to the journalists has sparked their interest. Information such...
The first year of “A chance for your family!”
On 30th of October 2013, the socioeconomic program “A chance for your family!” launched by Danone Romania, together with Heifer Romania Foundation and with the support of Danone Ecosystem investment fund, ends its first year of implementation. With this occasion, PRAIS team organized a meeting with the media in order to present the first results and some of the...
Flash mob Milka Caramel at Top Employer Fair
On October 26th PRAIS team organised Milka Caramel flash mob and sampling during the Top Employer Fair in Bucharest . The participants enjoyed the chocolate and the special dance that suggested the link between the fluidity of the caramel and the Milka chocolate.
European Obesity Forum in Bucharest
Between 16th and 18th October, EPODE International Network, the world's largest obesity and NCDs prevention network, in partnership with the PRAIS Foundation - SETS Movement held in Bucharest the first European Obesity Forum. Over 100 participants from 15 Community-Based Programmes (CBPs) from across Europe and members of the EPODE International Network (EIN) attended the European...
AMWAY launches a new make-up collection ARTISTRY Galaxy for an intergalactic...
On October 10th PRAIS launched for Amway ARTISTRY Galaxy new make-up collection limited edition for fall season 2013. The collection, inspired by a futuristic look with color accents that express elegance and versatility, include Aurora illuminating powder, Eyeshadow Quad with four silky powders in a sateen finish and Two Dual-Ended Lip Glosses for further depth and shine – a...
Fall news: cioco bubbles full of joy from Milka Bubbly
PRAIS organized on October 8th, 2013 the launch of Milka Bubbly chocolate - in a unique shape, full of cioco bubbles inside and out. Autumn novelty - Milka Bubbly is available in two types: milk chocolate and white chocolate with milk chocolate coating of 100g. This products are dedicated to all chocolate lovers, especially women, who need them between busy moments of the day, who...
At the ZOO with Dino, the new campaign from Danonino
October 7th, 2013. This fall, Danonino came with new surprises for children. On this occasion, PRAIS team organised in the editorial offices from Bucharest a sampling that brought closer to the journalists the fascinating ZOO world. Between October 1th and November 30th, children can enjoy the new surprises from Dino. The little one can assemble their favorite animal from the ZOO...
Media at the British School of Bucharest
Early October, PRAIS had the pleasure to hold for the British School of Bucharest ( BSB ) a Media Day visit, with the participation of a group of journalists from Romanian top publications. The visit goal’s was the presentation of one of the highest rated international elite educational institutions in the country, harbouring more than 420 children of  43 different...
ARTISTRY Youth Xtend – a beautiful launch with the media
September 12th, 2013. PRAIS team organised the launch of ARTISTRY TM Youth Xtend Collection, the new range of luxury skincare products from Amway, that has the face of the beautiful actress Teresa Palmer. The press event took place in a sunny autumn day, in the elegant hall of a villa in Bucharest where the architects have created for us an avant-gard set-up, where the...
Contest - Laboratoires Urgo
Since the beginning of the year, PRAIS Corporate Communication team organized for Laboratoires Urgo 9 contests in the online and print media. The purpose of the contest was to promote Laboratoires Urgo products, such as the immune system products Alvityl 11 vitamins, Alvityl Comprimé and Alvityl Defenses, HUMEX 100% Sea Water for Children and Humex 100% Sea Water for...
The new drinkable yogurt – Danonino
July 22, 2013. Even in the summertime we bring surprises to the journalists in their editorial offices: the launching media campaign of the new drinkable yogurt, Danonino was a new and refreshing achievement! This summer, Dino is bringing new surprises for the little ones with the new 12 collection bottles. Specially created to bring joy to children, the bottles are...
British School of Bucharest wins Eco-School Silver Award
In July 2013, PRAIS Corporate Communications had the pleasure to communicate to the Romanian public the winning by the British School of Bucharest of the high-profile International Eco-School Silver Award. BSB received this distinction for its commitment to make the school premises more environmentally friendly. PRAIS supported the communication campaign targeting general and...
Public communication and media courses
PRAIS Corporate Communications continues the series of public communication and media courses, this time with Baneasa Shopping City management team, a group of professionals whom we admire for everything they do.
Summer School classes at the British School of Bucharest
In July, PRAIS Corporate Communications supported the British School of Bucharest (BSB) through a media campaign in announcing the benefits off BSB Summer School, now reaching its 3rd edition. The BSB summer classes offer an English 'total immersion' experience, whereby the learning process is not just restricted to the classroom but extends into every aspect of the fun-filled day....
“Taste booster” European project
The European project “Increase of the consumption of fresh fruits and vegetables among vulnerable groups” developed and implemented in Romania by PRAIS Corporate Communications under the “Taste booster” slogan, successfully marks the end of the first year of implementation on june 11th. On a monthly basis, in the towns of Roman and Medgidia, over 680...
Antonia and Loredana, guests stars at British School of Bucharest’s Summer...
At the end of June, approximately 1,000 people attended the 11th British School of Bucharest’s Summer Fair, PRAIS Corporate Communications supported the event through a press campaign targeting specialized and generalist media, as well as top media opinion leaders. The theme of this Summer Fair was “Internationalism”, celebrating the fact that some 50...
XS Power Drink launch, an amazing source of energy in Romania, exclusively...
In June 2013 , PRAIS launched the new XS Power Drink, exclusively from Amway, through an unique sampling so that all the lifestyle publications could directly experience an excellent source of energy in the new drink with the Tropical Blast and Electric Lemon Blast flavors.High levels of B-complex vitamins in XS Power Drink and powerful blend of ingredients help us to be...
OREO celebrated Father's Day
Every year on the second Sunday of May, Father's Day is celebrated in Romania. This year, PRAIS team organized in the newspaper offices a sampling of OREO, favorite biscuit world. Thus, on May 12, OREO thanked the fathers from Romania, dedicated to them, all fun activities which were organized in shopping centers: children were asked to prepare gifts for dads, make them custom...
British School of Bucharest organized the 13th edition of “Ilie Nastase”...
PRAIS Corporate Communications launched, on 2nd of May 2013, for its newest client - the British School of Bucharest (BSB), a media campaign promoting the 13th edition of “Ilie Nastase” Sports Cup, organized by the BSB. The event which enhanced the team playing spirit, the benefits of healthy lifestyles, balanced diet, exercise and fitness was attended by over 420...
A new range of biscuits in Mondelez Romania portfolio
On 23rd of April, Mondelez Romania organized  with PRAIS team, the launch event of Grany biscuits. The event, journalists met with the young director Chris Simon, who told them about her passion to consume biscuits any time of day. Then, with the help of  pastry chief Maria Draghici, journalists decorated biscuits, creating true works of art with Grany biscuits.
Factory visit
April 18 in 2013, PRAIS team organized for Danone Romania a visit to the Romanian factory, followed by a press conference. Among the opportunity to visit the factory and to see the sanitary procedures and the standards from the factory, the journalists had the possibility to discuss with General Director of Danone for Central Europe and South, Dieter Schultz, but also with...
“Become a Leader! Learn! Dream! Inspire!” Internship Project
On April 16th, 2013 PRAIS organized for The American Chamber of Commerce in Romania (AmCham Romania) the launching of a pilot edition “Become a Leader!” internship program. These will aim at providing graduating students with a perspective and vision for their professional path as future leaders. 11 students have been selected to observe and learn, from experienced...
Barni Fruit Puree with 45% fruit content in the filling
Kraft Foods Romania part of Mondelez International launched in mid-March, the new Brani Fruit Puree with 45% fruit content in the filling. Barni brings to the children a variety of cookies : with chocolate cream, milk, strawberries, and from this spring with apples, too. PRAIS did the communication and samplin campaign in editorial offices.
PRAIS and Danone – 100% pleasure
7 th of March 2013, Danone Romania expands its portfolio with a new range, Activia Light, availabe with 4 flavors: Activia Light Nature, Activia Light with Strawberries, Activia Light with Pineapple and Activia Light with Cereals. Along with this occasion, PRAIS team organized an informal and funny meeting with 0% fat and 100% pleasure. In order for this event to...
Entrepreneurship, a chance in the current economic climate?
On March 5, 2013 , PRAIS organized for Amway Romania a public debate in partnership with GfK Romania , AmCham Romania , Junior Achievement Romania, AIESEC Romania Association . During th e event the results of "Entrepreneurship in Romania in 2012 and entrepreneurship in Europe"...
CMS: More than 120 international lawyers met in Bucharest
Late February this year, PRAIS supported CMS international law firm’s annual sectoral training meeting organization in Bucharest. The meeting brought together over 120 lawyers, partners and associates specializing in technology and commercial law, representing the company's offices worldwide. The event was honored by the presence of Romanian astronaut Dumitru-Dorin Prunariu,...
Milka Crispello - A special praline for a typical day
At the end of February, Milka released Crispello pralines. PRAIS team with the one of Kraft Foods Romania, part of Mondelez International organized a sampling in the editorial offices. The journalists were delighted with the taste of Crispello pralines: three individual milk chocolate coated wafers and a milk chocolate or vanilla filing.
Activia - “Make your belly dance!”
On the 23 th of January, Danone team launched a new campaign “Make your belly dance!” campaign that allowed the Activia consumers to win a dress made by the fashion designer Rhea Costa. With this occasion, PRAIS team prepared a creative moment for the journalists recreating the atmosphere of a fashion workshop, challenging the participants to show their talent by...
Cooking Van sessions in Roman and Medgidia
In November, for 2 weeks, PRAIS organized within the "Taste booster" project, the cooking van sessions. During 20 interventions, over 430 participants interacted with nutritionists who presented them the health benefits of the daily consumption of fruits and vegetables, and chefs performed the cooking demonstrations, followed by tasting sessions. On this occasion it was launched...
PRAIS launches the “Taste booster” project
On November 28th, 2012, PRAIS Corporate Communications, together with its local partners officially launched the European program “Increase of the consumption of fresh fruits and vegetables among vulnerable groups”, under the slogan “Taste booster”. The objectives of the campaign – an initiative of the Directorate General for Health and Consumers...
Planting activities within MOMC PRAIS Program
On November 16, 2012, Smithfield Romania continued the tree planting campaign under the aegis of the national volunteering planting movement “Millions of People, Millions of Trees”, initiated by PPAIS Corporate Communications Foundation. Smithfield volunteers along with extremely dedicated gymnasium pupils of „Mihai Viteazu” High School from Ineu, Arad...
Amway celebrates 15 years of presence in Romania
Wednesday, November 14 th 2012. Amway, one of the largest direct selling companies in the world, celebrates 15 years of activity in Romania. The anniversary event was organized by PRAIS team at Hilton and was attended by the company's business partners, national authorities, media, Amway Business Owners and representatives of Amway Europe Management. Two special artistic moments...
CMS Seminar: corporate restructuring measures
During November, PRAIS Corporate Communications organized a press campaign to promote the seminar on restructuring measures and ways to reduce personnel costs, available to employers held by CMS Cameron McKenna. The event offered a variety of practical solutions, guidance and advice on solving problems that arise when business faces major reorganization, reduction and workforce...
French Architect Rudy Ricciotti Visits Serbia
Begining of November 2012, famous French architect Rudy Ricciotti visited Serbia, for a series of conference, at the invitation of Lafarge BFC, PRAIS Corporate Communications newest international client. The visit was intended to mark Lafarge Serbia’s 10th Anniversary Celebration year and to recognize as well Lafarge BFC contribution to building some of the landmarks of...
Lafarge Serbia, 10 Years Anniversary
In October of this year, Lafarge Serbia, one of the newest PPAIS Corporate Communications international clients celebrated a very special event: the 10 years anniversary of the compan y’s plant in Beocin. PRAIS team supported the event, which was attended by the presence of guests from Serbia and Europe, amd was marked by a special reception held at the White...
World Day of Water Quality Monitoring
Between 26 October to 19 November, on the occasion of "World Day of Water Quality Monitoring," 300 students and teachers participated, , to civic and educational events organized by Smithfield Romania volunteers, in partnership with municipalities, school inspectorates and over 20 schools in the counties of Timis and Arad. Initiated by Smithfield and supported by Prais Corporate...
The opening of the waste platform of ECOGEST
Lafarge team, alongside PRAIS team, inaugurated on October 19 th the solid waste reception, processing, temporary storage and transfer platform at Lafarge plant in Hoghiz village . All the participants wore standard protective equipment and, together with PRAIS and Lafarge representatives, took part in a tour of the plant to the location of the platform, where they...
Danone:“Chance for all!”
On 18 th October 2012, Danone Romania with Heifer Romania and supported by Danone Ecosystem fund, launched the socio-economic program “Chance for all!” Along with this special occasion, PRAIS organized for the media representatives a field trip where, the journalists had the opportunity to interact with the beneficiaries and to feel, along with them, this special...
Amway supports youth entrepreneurship in Romania
October 16 th ,. PRAIS organized at the Central University Library in Bucharest the launch event of the educational partnership agreement between Amway Romania and the non-governmental organization Junior Achievement which was attended by over 11 journalists and 80 youngsters. Within the "Company" program, high school pupils and students benefit from an entrepreneurial...
Amway Romania supports the healthy lifestyle
From 5 to 7 October , Amway Romania is for the second consecutive year, partner of the Bucharest International Marathon, the sport movement dedicated to the general public. PRAIS team endorsed Amway private entrepreneurs in the races for adults and children and offered balloons and flags to the Amway booth visitors. On this occasion, the company released two new products from...
The launching event of the first Regional Center of Traditional Products
Lafarge Romania, with the support of the PRAIS team, inaugurated on October 6 th , at Hoghiz village, Brasov County, the Regional Center of Traditional Products that produces and sells canned food: vegetable stew, jam, comfiture. At the inauguration event of the center, set up by the ECOPROD association, all the participants took part in the ribbon cutting of the new...
The launching of Mondelez International in Romania
Starting with October 2 nd this year, Kraft Foods Romania is part of the family of companies Mondelēz International. Former Kraft Foods Inc., the manufacturer of many of the most popular food brands like Cadbury, Jacobs, LU biscuits, Milka, Toblerone, Oreo, Tang and Trident, has changed its name into Mondelēz International, Inc. after the split from North American...
The launching of Poiana Sweet and Salty
Poiana, the most recognized brand of Romanian chocolate, launched in October two new assortiments with an unique mix of ingredients: the surprising combination between sweet and salty. For this launching, the PRAIS team designed and implemented a complex communication campaign. 5 days before the event, the journalists received a red scarf and a card in which they were invited to...
Amway launches Artistry „Escape to Paradise” Fall Make-up Collection
On September 5th , at the beginning of the season, Amway Romania launched Artistry „Escape to Paradise”, Fall Makeup Collection. The event surprised by the innovative concept of presenting the new collection at Amway Business Centre: a makeup session held by Amway-Beauty Trainers with products from the new fall range of Artistry "Escape to Paradise" for...
The launching of Milka Caramel
In September , Kraft Foods launched, with the help of the PRAIS team, a new assortment/brand of Milka chocolate, a perfect combination between a fluid and delicious caramel and the finest chocolate. For the launching of the new Milka Caramel, PRAIS created a special event: a flash mob organized in the middle of the Old City of Bucharest, at which a few dozen people had the...
Kraft Foods Round Table on innovation
On 30 th August , PRAIS and Kraft Foods Romania teams met with the journalists at a round table on Kraft Foods innovation, which began with understanding the consumers, their need and their daily problems, and even anticipating those problems unrealized yet. Based on these needs, Kraft Foods launched on 1 st August a limited edition of three brands of chocolate: Milka...
A day with Activia Mic Dejun
In August 2012 , PRAIS organized a sampling in all glossy magazines editorial offices, in order to creatively present the perfect solution for a nourishing and tasty breakfast with Activia Mic Dejun. The 3 flavors of Activia Mic Dejun– white yogurt and corn flakes topping or corn flaks and wheat, or yogurt with strawberries topped with corn flakes and wheat...
Amway Romania launches the Artistry EyeCreme Luxury
Tuesday, June 19 th , PRAIS organized for Amway Romania the launch of the new ARTISTRY EyeCreme LuXury, anti-wrinkle product that stimulates innovative energy skin cells so skin acts up to 15 years younger. The event took place at the Sofa restaurant where over 20 journalists attended and whom tested the eye cream and learned from Amway Specialists the benefits and...
Amway Romania opens its doors to a new business centre in Bucharest
On May 22 nd , Amway Romania opened its doors to a new business centre in Bucharest, during an event organized by PRAIS team. At the opening attended over 30 journalists eager to learn all about the new centre, representatives of Amway Europe Management and Amway's new CEO Romania, Ioana Enache. The new centre aligns to the standards of Amway Business Centres opened in...
Financial Results – Danone Romania
On May 16 th 2012 , PRAIS organized for Danone Romania a press conference in order to present the financial results for the year 2011. At this conference 20 media representatives have participated and 42 press materials were written in the media.
Milka exhibit in Herastrau Park
In the week-end of 8-9 April, in Herastrau Park, the PRAIS team organized the exhibit “Milka – Reasons for tenderness”, exhibition which  gathered the messages and the photos of 9 winners of the contest organized by Kraft Foods Romania for the Milka campaign “Dare to be tender”. For 2 days, the visitors photographed themselves with tender messages...
Launching CMS study "Emerging Europe: M&A Report 2011"
In April 2012, PRAIS supported international law firm CMS Cameron McKenna to promote its latest study on mergers and acquisitions market developments in 2011, "Emerging Europe: M&A Report 2011". The launch event took place during an informal media breakfast, which was attended by the authors of the study, lawyers from CMS and experts of EMIS (Emerging Markets Information...
Lafarge launches STUDIO+ ROMANIA, a training program for architecture students
January 2012. Lafarge Romania together with “Ion Mincu” University of Architecture and Urbanism, Bucharest (UAUIM) and with Prais team support organized two series of conferences and workshops on the topic of affordable housing. It is a training program named Studio +, designed by Lafarge Group in partnership with architecture schools from Romania, France and India....
CMS Cameron McKenna Organised the First Internationl Seminar Themed...
December 8, 2011. The law firm CMS Cameron McKenna had PRAIS consultants on their side when organising and developing the international seminar debating protecting investments themes. The guests, prominent Romanian and regional business representatives, were offered the opportunity to take part in the discussion of some very interesting subjects, sensitive to the European...
Barni – Childhood games launching campaign
On November 16th, PRAIS organized a press conference to announce the new campaign developed by Kraft Foods, "Barni - Childhood Games". Dr. Mirela Zivari and the Barni mascot reminded to over 30 participants about the importance of playing in the development of children.
DN Agrar Farm visit
Between 3-5 th November 2011, PRAIS organized a farm visit at Garbova, to announce the partnership between Danone and DN Agrar Group, for collecting raw milk. The journalists from main economic publications had the opportunity to know the farm, the investors and to receive more details about the 8 million euro investment.
Amway and Millions of People, Millions of Trees
On the 26 th of October 2011, Amway’s company volunteers, together with PRAIS Foundation’s team, planted 100 trees from the Catalpa Bignonoides species, under the aegis of “Millions of People, Millions of Trees” program. This meeting marks the beginning of a new partnership between the Amway Company and the national program MOMC, launched by the PRAIS...
„Povestea Continua” CSR event
On October 19th, PRAIS organized for Danone Romania the CSR event „Povestea Continua”, part of the company’s „Zambet pentru Viitor” program .  The program, launched in 2007, aims to improve the chances of survival and the quality of life for children diagnosed with cancer „Povestea continua” is a photo exhibition signed Alex Galmeanu,...
Press conference Urgo - How to prevent the cold season’s diseses
On October 19th, PRAIS organized a meeting with the press for Laboratoires Urgo. Urgo representative presented the preventive proprieties of Humex and Alvityl for children who may become more sensitive during the cold season. Also, Dr. Ana Culcer, neonatologist, the expert present at the event, advised the participants to keep in mind that disease prevention is more important...
Milka launched the virtual city of tenderness www.orasultandretii.ro
On October 14th, Milka launched www.orasultandretii.ro, a virtual city that offers Romanians an opportunity to show tenderness to their loved ones by posting messages with tender gestures that they would make for someone close. The PRAIS team visited journalists in their editorial offices and encouraged them to sign in post tender messages for their loved ones on...
CMS Cameron McKenna, Partner for Hospice of Hope
October 11, 2011. The European law firm, CMS Cameron McKenna became partner of the non-governmental organisation Hospice of Hope, the palliative care charity dedicated to improving the life of the terminally ill in Romania. The PRAIS team transformed CMS Cameron McKenna’s wish into reality by celebrating the remarkable event through offering its guests a unique musical...
The launching of Milka Snax
Kraft Foods, along with PRAIS team and together with the charismatic actor Marius Manole, launched a new segment in the chocolate category: Milka Snax. The chocolate bites are addressing people with a dynamic lifestyle, constantly looking for something new. Due to its packaging, the new Milka Snax can be eaten anywhere: at school, at work, or when traveling alone, with friends or...
Symposium
In early October, with the help of the PRAIS consultants, the Patronate of cement and other mineral products for construction in Romania (CIROM), in cooperation with the National Institute of Public Health in Romania, NEPSI - European Network for Crystalline silica - and with the support of the European Commission organized the symposium entitled " Protection through the good...
Tassimo launching in Romania
On September 28th, PRAIS team organized the launching event for the new brewing system - Tassimo from Kraft Foods. It combines the latest Bosch technology with the highest quality coffee - Jacobs Krönung and the taste of the finest chocolate – Milka. The 45 media representatives who were with us, the Kraft Foods and Bosch teams participated in a discussion moderated...
Kraft Foods Romania – the right place for talented people
On September 27th, 2011, PRAIS organized a round table at the Kraft Foods Romania headquarters, with the theme: " Kraft Foods Romania – the right place for talented people“. During the meeting with the media representatives, Dorin Grigorescu, Human Resources Director, Kraft Foods Romania, presented how the company became the place for those who want to join a team of...
Dare to be tender
On September 1st, with the occasion of launching the first Milka Tenderness Report, PRAIS team organized a press event for Milka. The event was attended by the actor and director Dan Puric. Approximately 50 journalists were present at the event and enjoyed the delicious Milka Chocolate, and  moments full of tenderness, lived and told by the actor. “Dare to be...
PepsiConect Vintage
August, 2011. PRAIS designed and edited the 4 th number of PepsiConect congruent with the campaign Pepsi Vintage, the `70s. The quarterly, internal newsletter is distributed in over 2100 copies to all PepsiCo Romania employees. The project was conducted together with the PepsiCo Human Resources department.  
L’Oréal- UNESCO – “For Women in science”
Bucharest, 12 th of July 2011. The second edition of the UNESCO – L’Oréal programme “For women in science” had designated the two winners’ through a ceremony that took place at the Central University Library. Over 70 guests, journalists, representatives of partners’ institutions, had participated at the event organized by the PRAIS team....
Nestlé Strawberry Minis, irresistible strawberry taste and a great holiday mood
In late June, Nestlé launched another delicious and nourishing product: Strawberry Minis. Available in two sizes, 225 and 550 grams, Strawberry Minis filled the picnic baskets specifically prepared for every journalist. The seductive cinnamon and strawberry taste turns every morning into a delightful one. The promotion of Strawberry Minis, run by PRAIS, is very successful,...
20 years of CIROM
On June 16th, 2011, the Patronate  of cement and other mineral products for construction in Romania - CIROM, celebrated its 20th anniversary. On this occasion, PRAIS held a press conference attended by 20 journalists from the main economic and construction publications. Also that evening, PRAIS an anniversary cocktail, attended by CIROM members and customers as well as...
Amway Home
Bucharest, June 14, 2011. PRAIS team and Amway launched the home care products Amway Home. Over 100 journalist and Amway distributors cleaned the playground from the Kiseleff Park using the Amway Home eco-friendly products. Also, PRAIS team surprised the journalist with a sampling organized in the editorial offices.
Sampling “Noutati de vara Danone”
At the beginning of June, PRAIS organized a sampling in all glossy magazines editorial offices, for Danone’s newest products: Nutriday Pofta Buna and Danone Disney.  Everybody was delighted to discover the summer  flavours of the Danone Disney- strawberry and biscuits and the creamy texture of Nutriday Pofta Buna.
Round Table Financial Results
On May 25th 2011, PRAIS organized for Danone Romania a round table on financial results with key media representatives. On this occasion, Danone Romania presented the financial result for 2010- year of growth,  10%,  growth in turnover, up to 476 million RON. 43 press materials were written on this subject.
Delicious Muesli Crunch in editorial offices
On May 18, PRAIS  has organized for Nestlé Romania  a sampling  in the main editorial offices at the launch of the new whole grain breakfast Muesli Crunch. Journalists  enjoyed every moment of the morning with the two new assortments, Muesli Granola with almonds and hazelnuts and Muesli Granola with cappuccino flavor. As a response to the media campaign...
Sampling of the new delicious snack Nestlé Fitness Tiramisu
In May, Nestlé has expanded its grain bars portfolio, launching a new assortments: Fitness Tiramisu. All journalists were delighted with the delicious new mix of whole wheat flakes and tiramisu, which is not only delicious but also nutritious. The media campaign ran by PRAIS generated over 40 articles in the pages of glossy magazines and websites for women.
The second edition of Nestlé's 14-day Program
On March 17, PRAIS organized an informal meeting with the media at the launch of the second edition of the Nestlé's 14-day Program, implemented at a regional level. The 30 journalists attending the event learned everything they need to know about  diet and received great tips on how we can easily achieve the desired silhouette for summer, from the special Nestlé...
CMS Olympics in Snagov
PRAIS supported the renowned law firm CMS Cameron McKenna in organising, for the first time, its own Olympics edition. The CSM lawyers proved they know not only how to own the courtroom, but the badminton court as well. Apart from speed-running, mini-golf or archery, the teams were challenged to obstacles competitions including hopping, balloon-jumping or 3-legged racing....
“Your world? Clean!” eco classes
A true supporter of the ecological campaign “Your world? Clean!” initiated by PRAIS, Smithfield Ferme and Smithfield Prod offered more than 440 pupils the opportunity of learning how important is to protect the environment and how they can do that. The two-week courses were organised together with the teachers in 22 schools from Timis and Arad counties.
Mergers & Acquisitions Study – CMS Cameron McKenna
The European law firm, CMS Cameron McKenna, released an insightful study about the development of the 2010 M&A market. The study’s relevance for the industry made both the general and the trade media embrace it with enthusiasm. PRAIS helped with managing the press campaign that led to a very comprehensive media coverage.
New Head of Real Estate and Construction Group, CMS
CMS Bucharest proudly announced in April the new Head of its Real Estate and Construction Group, Roxana Fratila. Through a well crafted campaign, PRAIS seconded CMS in introducing Roxana’s new position to the company’s clients and to the media.
Utvin book donation
Staying true to supporting local communities, Smithfield Prod encouraged its employees to volunteer for donating books to children from a school in Utvin, a town near Timisoara. Smithfield Prod has been sustained by PRAIS in successfully managing its programme “Be the fairytale hero! Offer a book!”.
Milka Jacobs Event "For giving, you receive!"
Kraft Foods awarded over 1000 persons, in 17 days, through the spring campaign they launched – „Because you give, you receive” – a campaign whose aim was to highlight the meaning of offering, as well as the emotion of receiving a gift. During the press meeting, that took place on April 13 th , over 30 media representatives participated to the discussion...
Lafarge Aggregates and Concretes announced the results of the “We care”...
On May 6 th , PRAIS team organized for Lafarge Aggregates and Concretes an event at the concrete station in Iasi, where the company announced the results of the „We care” – employees and employer, together, for health and safety at the workplace” project. At the event took part over 80 participants: local authorities’ representatives, mass media and...
Sampling Activia Evening Snack
On February 28th, PRAIS organized for Danone Romania a sampling in all glossy magazines  editorial offices, for the newest Activia Evening Snack. Everybody was delighted to discover the new Activia available in two options: almond and strawberies and almond and apricots.
One by One for Children
In the program One by One for Children Amway Romania donates to Polizu Maternity Medical equipment of high technology PRAIS continues to support Amway Romania with it’s new donation for Polizu Maternity, part of “Alfred Rusescu Institute” – a medical equipment of high technology, specially conceived for neonatology section, for new born...
Upgrade - continuity and change
During February 8-18, PRAIS Corporate Communications organized for Lafarge and Ion Mincu” University of Architecture and Urbanism Bucharest (UAUIM) a series of events for the fourth  edition of the International Competition for Students in Architecture , which this year, had the theme “ Upgrade - continuity and change ”. The events schedule: February...
Live the emotion of every meeting
February, 2011 . PRAIS organized for Kraft Foods the launch of Jacobs „Live the emotion of every meeting” campaign. This campaign is a manifesto for face to face meetings, an occasion to remember that only when enjoying a cup of good coffee with family and friends we can share warm and special moments, that bring our loved ones closer. Jacobs wanted to remind its...
Ensight Management Consulting 10 years of activity
Bucharest, January 26th Ensight Management Consulting the most important Romanian company on the management consulting market celebrates this year its 10 years anniversary. On this occasion, PRAIS organized a press conference - the most important business publications participated, and an anniversary cocktail for all Ensight clients, partners and employees. 
Media visit to one of Danone’s partner farm
November, 2010 . PRAIS Corporate Communications organized for Danone a media tour to one of the company’s partner farms in Covasna. The mass-media representatives had the opportunity to visit the farm and to see how the process of milk collection and the transportation from farm to factory take place. For Danone the cold chain starts immediately after milking and collection...
L'Oreal UNESCO For Women in Science second edition
Bucharest, 19th November 2010. PRAIS organized for L’Oreal the launch of the second edition of the national scholarship program "L'Oreal UNESCO For Women in Science, with the participation of over 40 representatives of profile institutions and journalists." This edition the organisers will offer two scholarships: one for the life sciences field and one for the chemistry...
Media Tour at Amway Experience Center from London
London, October 2010. PRAIS team organized a media tour at Amway Experience Center from London – a premiere for Amway in Europe – with the participation of 12 journalists from Romania. The participants had the opportunity to see all Amway products and brands and discuss directly with representatives of the center’s and company’s management. The new...
Green. The Future of Energy
Bucharest, October 27 th 2010. Prais Team organized for the international law firm CMS Cameron McKenna and Romanian Electricity Suppliers Association (AFEER) the press conference and the workshop “ Green. The Future of Energy "which brought together leading experts in the field of energy. Over 150 participants discussed the future of renewable energy in Romania and the...
Discover the Activia Woman
Bucharest, October 2010 . PRAIS organized for Danone the press conference which announced the launch of the campaign Discover the Activia Woman . The main concept of the program stands for the small changes we choose to do every day in our lifes that can change our lives and can make us regain our trust in ourselves. In an informal atmosphere, the journalists had the...
Lafarge Aggregates and Concretes and WWF launched the ecological...
On October 20th, PRAIS team organized for Lafarge Aggregates and Concretes and WWF an event at Fusea-Matasaru aggregates quarry. We launched today the ecological reconstruction works within the project „Matasaru Area – New life on Arges river”. Included in the European network of protected sites Natura 2000, the project area covers around 100 hectares and is part...
Volunteering week - the biggest global event in the history of Kraft Foods
On October 13 th PRAIS organized at Kraft Foods Romania a meeting with the media about corporate volunteer work. During October 4-9 th 2010 in over 50 countries of the world Kraft Foods employees participated in volunteer work activities in their local communities, actions under the „Delicious Difference Week” umbrella. Kraft Foods Romania employees participated...
Creating PepsiConect NL for PepsiCo
July 2010. PRAIS designed and edited PepsiConect the new newsletter of PEPSICO. The modern trimester internal review, comes after the success of Vorba lu’ Star, rewarded with bronze and being positioned no. 41 in top 50 of the best newsletters by The League of American Communications Professionals - LACP  international competition, in April 2010. With a number of 2100...
Sustainable construction – Lafarge’s answer for future challenges
Bucharest, July 7 – PRAIS Corporate Communications organized for Lafarge Romania, the international conference on architecture and sustainable constructions named “Intelligent Concretes – the Future of Eco Constructions”. The conference also benefited by the partnership with University of Architecture and Urbanism “Ion Mincu”, but also the...
Award ceremony of the „UNESCO L’Oréal For women in science” national...
Bucharest, June 29th 2010. PRAIS Corporate Communications organized for L’Oréal Romania the award ceremony of the „UNESCO L’Oréal For women in science” national scholarship for research programe. The winner of the first edition is Ruxandra Jurcut, universitary assistant at Carol Davila University of Medicine and Farmacy. The programe, launched...
PRAIS Corporate Communications, 14 years of promoting another kind of progress!
Over 14 years,   PRAIS Corporate Communications consultants have created and implemented more than 1,400 PR campaigns. Of them, 18 national CSR programs have used modern techniques of social marketing. The projects focused on educating the young generation, the families, for a healthy, sustainable lifestyle – a trend aligned to the new global culture and market...
The second edition of Grand Prix URGO cross
Bucharest, June 15th, 2010: Laboratoires URGO and the Romanian Athletics Federation organised for the second year the Grand Prix URGO cross, launching the invitation to the journalists to run “not just for news, but also for themselves”. The journalists, registered in the cross organised on Iolanda Balas-Soter stadium, have run together with the former Olympic champion,...
Prof. Quigley Event
On June 10th  2010, PRAIS organized for Danone a press conference, with Prof. Eamonn Quigley on the subject of Prebiotics, Probiotics, the Bacterial Flora and Microbial Mucosal Interactions. The 22 journalists who attendet the event had the opportunitz to find out more about probiotics and their efficacy in gastrointestinal disorders.
The award ceremony for “Millions of People, Millions of Trees” and...
On June 8th 2010, PRAIS organized the award ceremony for the fourth edition of the national movement “Millions of People, Millions of Trees” and the second edition of the initiative “Your World? Clean!”, programs implemented by PRAIS Foundation. During the event, at which attended over 200 guests, were awarded the trophies for the most active companies,...
Bali Spa Event
Bucharest, June 4-5th 2010 – PRAIS organized for Danone a media tour at Bali Spa, for the weekend. The 14 journalists who attended the event received information form prof. Dr. Gh. Mencinicopschi about the European legal framework of functional foods and health claims and the methodology used for evaluating the claims.
OREO - The favourite biscuit in the world, now in Romania
Bucharest, June 4th, 2010 - Kraft Foods Romania launched in Romania, on June, OREO, one of the most popular biscuits brands in the world. After media campaign made by PRAIS Corporate Communications, 34 articles were published. With almost 100 years tradition, OREO is also in the present the favourite biscuit of the milk and is very appreciated by children from the whole world also...
Fruit class – a new educational program
PRAIS has developed and implemented for Dole Romania, the educational program "Fruit class”, which promotes a balanced nutrition and the daily consumption of 5 portions of fresh fruits and vegetables among primary school children. A fruit guide was created for this program containing information about the benefits of fruit consumption and of a balanced nutrition. The fruit...
PRAIS implemented the “Fruit class” program
In May, PRAIS has implemented for Dole Romania, the pilot edition of the new annual educational program „Fruit Class”. The approximately 300 4th grade pupils from 4 primary schools in Bucharest, together with the teachers, received a free fruit guide, discussed and tasted fresh fruit salads, made from bananas, apples, pears, grapes, kiwi, pineapples and other fruits...
Round table on financial results
On May 31st 2010, PRAIS organized for Danone Romania a round table on financial results with key media representatives. On this occasion, Danone Romania presented the financial result for 2009- year of growth, both in volumes and in turnover - 3% growth in turnover and 3% increase in volume. 25 articles were written on this subject.
Milka invites you to say: Thank You!
Bucharest, May 19th, 2010. PRAIS launched for Kraft Foods Romania Milka Thank You pralines, an innovative product which helps the consumers to express their feelings of gratitude. With their unique shape of the flower, filled with “dessert au chocolat” cream, Milka Thank You pralines have an intense taste of cocoa and are covered with the finest milk chocolate from the...
Brewers of Romania Association launched ,,Romanians Love Beer” campaign
Bucharest, 18th May, 2010. PRAIS Corporate Communications organized for the Brewers of Romania Association the launching event of its new communication platform “Romanians Love Beer”, aiming to inform people about the values of this highly appreciated product with thousands of years of history. The event benefited from the presence of the special guest, Mr. Jeff Evans,...
Sampling Nutriday Sana
Bucharest, may 2010. Danone Romania launched Nutriday Sana with a nutrient and refreshing formula – with a sampling organized by PRAIS. Because of its special taste and its resalable pack which allows its consumption in many rations, without loosing its freshness, Nutriday Sana can be enjoyed anywhere – at the office, during a walk or at school. 100 Nutriday Sana...
Danone ambassadors for a healthy lifestyle
Bucharest, May 2010.  Danone employees together with their families became ambassadors of a healthy lifestyle, in the latest company’s initiative, “Pofta de sanatate” program. So, PRAIS organized a press event where over 20 journalists participated. “Pofta de sananate” was developed as a common signature of Danone advertisements, for the...
A new Amway launch
Thursday, on the 29th of April,  PRAIS organized for Amway the Beautycycle launch. Over 30 journalists were present at Angel Café to find out everything about the new products from Amway but also to try them. Amway specialists used the Beautycycle products for a makeup demonstration made exclusively for one of the guests. Beautycycle is inspired from the elements...
Dole Launches its First Marketing Push in Romania Standing out as the Leader...
Bucharest, April 8, 2010 – Dole, the world’s largest producer and marketer of top-quality fresh fruit and fresh vegetables, has launched its very first marketing and advertising campaign in Romania, as part of a global marketing push designed to expand its brand’s awareness. The campaign runs on TV across the country from April 12th, using the baseline "Every...
The League of American Communications Professionals awards PepsiCo Romania...
Bucharest, April, 2010. The internal newsletter of PepsiCo Romania, “Vorba lu' Star”, created and developed for 2 years together with PRAIS Corporate Communications has received international recognition. The League of American Communications Professionals (LACP) assessed 425 projects registered in the annual competition "2009 Inspire Awards for Internal &...
„Danone pentru arta” reached the third edition
Bucharest, April, 2010. The program „Danone pentru arta”, initiated last year by Danone Romania and PRAIS Corporate Communications reached the third edition. The program, which has as main objective, the promotion of young artists in Romania, continued with a new painting contest held at Nicolae Tonita High school from Bucharest, with the theme” Emotie de...
Functional Food - Health Benefits
Bucharest, 23rd of March 2010. Danone Romania and PRAIS Corporate Communications continue the events on functional food and their health benefits. Over 20 journalists had the occasion to find out everything about functional food from 2 specialists Prof. Dr.  Mircea DICULESCU, Fundeni Gastroenterology and Hepatology Director and Prof. Dr. Gheorghe MENCINICOPSCHI, Director of...
Yearly press conference of the Brewers of Romania Association
Bucharest, 17th March, 2010. Brewers of Romania, association that includes five of the largest brewers in Romania, organized its yearly press conference to announce the 2009 business results of the Romanian brewing industry. At the same time, the special guest, Mr. Jan Lichota, Legal Adviser within the Brewers of Europe Association presented an analysis of the European beer market....
“An Unimaginable Journey”, by Aviad Meitar or the road to success of a...
Bucharest, March 11th 2010. “An Unimaginable Journey” by Aviad Meitar was launched, Thursday, 11th of March at Carturesti Tea House, and covered 60 press materials. The book describes the road to success of an American brand introduced in an Eastern European country and offers an insight into how a business can succeed even in unfavorable circumstances. It provides a...
A good day starts with Activia Breakfast
Bucharest, February 2010. Danone Romania launches Activia Breakfast with cereal topping – a nutritious and delicious product – a consistent combination of Activia Yogurt and crunchy cereals. It took 8 months, from the validation of the product with the consumers, to get Activia Breakfast on the market and it was launched in many countries. Activia is one of the most...
Brewers of Romania Association’s Brochure, 2010 edition
At the beginning of this year, PRAIS Corporate Communications conceived the new edition of the Romanian Brewers Association’s yearly brochure.
Unique construction in Romania: the largest clinker dome silo in the world...
November 19th, 2009. Lafarge Ciment (Romania) inaugurated at its Medgidia plant from Constanta County, the largest dome silo in the world, with a capacity of 250,000 cubic meters of clinker, following a 16.5-million-euro investment. „This construction is unique in Romania, and for Lafarge Group, it represents the largest construction of this type. This investment proves...
Laboratoires URGO launches food supplements Alvityl in Romania
Bucharest, January 26th, 2010: PRAIS Corporate Communications organised for Laboratoires URGO the Romanian launching press conference for the food supplements Alvityl, the third product range of the French company, which adds to the brands already present on the domestic market – HUMEX and URGO. Alvityl offers three balanced formulas suitable for all ages and adapted to...
Danone- 90 years dedicated to healthy nutrition
Bucharest, 15th December 2009. PRAIS Corporate Communications organized the anniversary party for 90 years of existence of Danone and 10 years from the inauguration of the Danone plant from Bucharest. The event gathered local and governmental authorities, the Ambassador of France to Bucharest, members from the French Diplomatic Corps, business partners, mass-media and Danone Company.
„Danone pentru arta” program continues to award young talents
Bucharest, December 2009. Danone Romania continues the program „ Danone pentru arta”, which was initiated in the spring of this year and has as main objective the promotion of Romanian young artists. Danone organized the second edition af the painting contest in the Nicolae Tonitza high school, Bucharest, and four of the winning paintings were the themes of the cards...
Functional Food Seminars
Continuing with a preoccupation which became tradition, Danone launched a new information and education national program, concerning functional food. Through this program, Danone wishes to bring into consumers spotlight the advantages of functional food consumption. In 2009 the program included 3 seminars in Bucharest, Cluj and Iasi, and will continue in the first half of 2010....
„Choose Poiana! Enrich your day”
Bucharest, December 4th, 2009. Poiana, the number one chocolate in Romania, has kept its promises made during the campaign „Choose Poiana! Enrich your day”. More than 300,000 wishes for a better day were registered in the promotion. During the campaign, Poiana candidate has received more than 9,000,000 confidence votes, whose counting represents the number of tablets...
Nutrition during the cold seazon
Bucharest, 27th of November 2009. Danone organized a press conference, which had as main debate theme nutrition during the cold season. Together with Prof. Dr. Gheorghe Mencinicopschi, mass- media representatives discussed about the importance of a proper diet during this time of the year. Along with winter’s arrival, our organism is more vulnerable, because of the low...
L’Oréal supports the women in science
November 10th, 2009. The activity of young women researchers in Romania will be supported, starting this year, through annual private scholarships, along with the launch of the UNESCO L’Oréal programme “For women in science”. In order to fulfill the mission of this programme, the Romanian National Commission for UNESCO and L’Oréal Romania...
Habitat for Humanity
October 9th, 2009. PRAIS Corporate Communications decided to assist Habitat for Humanity through the volunteer work of its PR consultants for communicating all the association activities. PRAIS is for the second year with Habitat and supports the underprivileged people. During October 5-9th at Beius took place Big Build ’09, an important European countries affiliated at...
URGO - HUMEX COLD DEFENSE Launch
October 9th, 2009 . PRAIS launched for URGO - HUMEX COLD DEFENSE, the latest innovation to help in the prevention of season influenza (and A H1N1 flu virus), which allows you to remain healthy, although all the people around may show signs of flu. HUMEX COLD DEFENSE nasal spray acts by creating an antiviral barrier at the level of the nasal mucous membrane, thus helping the...
Nutrilite celebrates 75 years of existence
30.09.2009, Bucuresti. To celebrate 75 years of existence, PRAIS Corporate Communications organized for Nutrilite, Amway a press campaign. Over 50 publications were informed about the accomplishments of NUTRILITE™ over the past 75 years.  NUTRILITE™ is the undisputed leader and a respected voice in the field of nutrition and health, so the 75 years...
Parfums et Beaute and XerJoff Launch
Bucharest 25 th of September 2009. Over 20 journalists participate at the double event organized by Prais Corporate Communications that took place at Hotel Marriott: Elysee parfums et Beaute launch and Xerjoff launch. Less than a year after “ Maison des Parfums launch the bigest exclusivist perfumes store in Central and Eastern Europe, recurs with a new haute...
Choose Poiana! Make your day more beautiful!
September 24th, 2009. Poiana chocolate launched its candidature on September 24th. Poiana urges you to choose it, as it has been enjoying the confidence of the largest number of consumers for 14 years now, being the no. 1 chocolate brand in Romania. "2009 is a year with new challenges compared to the previous years, as well as an electoral year, with presidential elections in the...
Newsletter September
In September, Prais launched Smithfield Ferme newsletter.
Gradinari ballast-hole from Giurgiu County accomplished 12 years without work...
Lafarge Aggregates and Concret celebrated on August 26th  12 years without work accidents at Gradinari Ballast-hole, Giurgiu County. This achivement states the ballast-hole on the first place in the company, from the Health&Safty at Work point of view. PRAIS organized with Lafarge the event, at witch participated Mr. Cyrille Ragoucy, Grup Senior Vice-President...
Newsletter August
In August, Prais made the next number of Star Foods’ newsletter.
Milka launched a new communication campaign
Milka launched on August 19th a new communication campaign: "Milka. One piece and you're there". The idea of the campaign is that you don't have to go to the Alps to enjoy alpine goodies, it is enough that you eat Milka, whose fine taste will make you feel as if you were in the Alps. PRAIS organized for this occasion a press conference at The Diplomatic Club, at which attended 42...
Gabriela Szabo and URGO have raced to promote the value of exercises and sport
On July 10th, 2009, Laboratoires URGO and Romanian Athletics Federation invited the journalists to run in the competition which was held under the slogan "Run for you, not just for news". The journalists, registered at the cross organized by URGO and Athletics Federation on Iolanda Balas-Soter stadium, ran together with former Olympic champion, Gabriela Szabo, a distance of 1,500...
Round table "Corporate Responsibility - a long term commitment for Kraft Foods"
On July 8th 2009, PRAIS organised at Kraft Foods Romania headquarters a round table about "Corporate Responsibility - a long term commitment for Kraft Foods" with the participation of 6 journalists. During the meeting, Mrs. Doina Cavache, Corporate Affairs Manager Kraft Foods Romania, discussed about the corporate responsibility, which for Kraft is a long term commitment that...
Round table Advancement Planning or assuring tommorow's managers
On June 30th, PRAIS organised at Kraft Foods Romania headquarters a round table about "Advancement planning within the organisation" with the participation of 12 journalists. During the meeting, Dorin Grigorescu, HR Manager Kraft Foods Romania, disscused about Advancement Planning, one of the HR instruments used by Kraft for it's employees carrier development and to support the...
Menard Launch
Menard, exclusively in Romania by Elysee Concept Elysee Concept brought in Romania the most exclusive home for Japanese cosmetics - Menard. Thursday, June 25, at Maiko Restaurant, over 40 journalists participated at the conference organized by PRAIS. In a Japanese authentic atmosphere Menard representatives made a live demonstration of the miraculous effects of cosmetic products...
Philip Morris- Ethics in Business and Social Responsibility
Zalau 18 of June 2009. PRAIS Corporate Communications organised the second Philip Morris debate which belongs to this years road show- Ethics in Business  and Social Responsibility in Companies, in Zalau town, Salaj county, Peter Imre’s birth place. Over 100 participants - authority, business environment  and nongovernmental representatives and media...
Awards ceremony "Your world? Clean!"
Bucharest, June 1st, 2009. Over 200 guests took part at the opening exhibition of objects made from recyclable materials by the pupils from 32 schools in Bucharest. The exhibition gathered 96 objects, winners in the schools that took part in the program. Also, at the event were announced the results of the selective waste gathering activities unfolded in the schools. In only 2...
Workshop Activia - probiotic yogurt which improves the digestive confort
Over 20 journalists participated, Tuesday, 28th May at the press conference organized by Danone. Together with Profesor Dr. Mircea Diculescu, Director at Gastroenterology and Hepatology Fundeni Institute and Danone representatives, have debated the problem of Irritable Bowel Syndrome and the probiotics benefic effects upon intestinal tranzit.
URGO launched Filmogel® products
PRAIS organised on May 19th 2009 a press conference for the launch of a new range of products URGO based on the filmogel tehnology. The products URGO - damaged nails, URGO - mouth ulcers, URGO - skin cracks were presented to the 18 journalists that participated at the event. The 3 Filmogel® products are not drugs, but medical devices, therefore there is no need for medical...
Targu Jiu cement plant achieves unique health and safety performance
On May 14th 2009 the 150 employees and permanent contractors of the cement plant in Targu Jiu celebrated 2000 days free of work accidents, which places them on top of the HEALTH & SAFETY ranking within Lafarge Ciment (Romania). PRAIS organised with Lafarge Ciment (Romania) the celebration event where participated local representatives from different public institutions,...
Nutriday Press Conference
Bucharest, May 14th, 2009 - PRAIS organized a press conference for the New Nutriday launch, for Danone Romania. The 25 journalists who attended the event received information about yoghourt proteins and their importance for a healthy and strong body from Dr. Julieta Cristescu, Medic Primar Diabet, Nutritie si Boli Metabolice.
Continuing the "Measure your lifestyle!" national road show April-May 2009
In this spring, the series of "Measure your lifestyle!" debates, organized by PRAIS for Ursus Breweries continued in new cities - Iasi, Galati and Targu Mures. More than that, the team dedicated for this CSR program came back in some big cities in the country, to contribuite in an informat but pragmatic way, at the education of the new students generation in term of a responsabile...
URGO launched in Romania new revolutionary product
On April 16th, PRAIS organized for URGO Laboratoires a press conference for the launching on the Romanian market of a new range of revolutionary products - the Hydrocolloid plasters for blisters. The 38 journalists that took part at the conference were presented the benefits brought by the new plasters that are ergonomically designed to target blisters at the most painful areas:...
Toblerone dark
Bucharest, April 27th, 2009. After 43 million Toblerone triangular bars consumed in Romania, Toblerone brings a new variety in 2009: Toblerone dark chocolate. PRAIS organized the launching of the new Toblerone through a national media campaign in Bucharest and another 9 cities, which generated 20 press materials. The launch of Toblerone dark chocolate completed the existing range...
Inauguration of the latest investment of Ursus Breweries
On April 14th 2009, in the presence of 27 journalists from Bucharest and Buzau, the last investment in the Ursus Breweries Buzau was launched with the PR support of PRAIS. At the brewery a press conference and a brewery tour for the media were been organized, journalists classifing this tour as a fascinating experience. The end of the event took place at one of the most beautiful...
Danone awards young talent
Danone Romania has initiated this spring the program "Danone for art, which has as main objective the promotion of young artists from Romania. "Danone for art" began with a painting contest held in the High School of Fine Arts "Nicolae Tonitza in Bucharest. High School Students of Fine Arts "Nicolae Tonitza" who wanted to participate in the contest, had 10 days to work on...
Sampling Nutriday 4 cereals
In March 2009 Danone launched Nutriday 4 cereals - cold campaign and sampling made by PRAIS.
Sampling Cremoso
On February 10h, 2009 Danone launched Cremosso flavored Coconut and Straciatella - cold campaign and sampling made by PRAIS.
Launching event of Danette Cappuccino
On March 24th, 2009 PRAIS organized for Danone Romania the launching event of Danette Cappuccino. Medeea Marinescu - the special guest of the event, had an artistic moment (reciting from Ana Blandiana) and talked about the small pleasures in life and the importance little moments of joy, in order to have a fulfilled and happy life. 28 jounalists attended the event and 23...
Durex launched Play O
Bucharest, 11th February 2009 Over 40 journalists participated in the press conference organized by PRAIS for the launching of Play O, from Durex - an orgasmic enhancing gel for women. Anca Muşat and her special guest Aurora Liiceanu presented the most recent study made by Durex - "Sexual Wellbeing Study" - concerning sexual satisfaction.
International Architecture Project Contest
Between November, 22-28 th PRAIS team organised for The University of Architecture and Urbanism "Ion Mincu" Bucharest (UAUIM) and Lafarge Romania the second edition of the International Architecture Project Contest with the theme "PRESENT - The Challenges of Architecture". The international jury consisted of reputed architects such as: Leen VAN DUIN, the Netherlands - EAAE...
Hair stylist John Gillespie, in Bucharest
Bucharest 7 th of November, 2008. PRAIS organised for Amway a press conference which had, as special guest, the international hair stylist John Gillespie, Amway expert for SATINIQUE TM , who worked with various artists like Beyonce, Britney Spears, Chirstina Aguilera, Justin Timberlake, Sean Paul, Robbie Williams and many more at MTV Europe Music Awards. Over 30 fashion...
POWER ON/ POWER OFF
Bucharest, 6 th of November 2008. PRAIS organised for the International law firm CMS Cameron McKenna and The Asociation Of Romanian Electric Energy Providers the second edition of the seminar POWER ON/ POWER OFF - "Romanian Energy Market- Providors Opinion", followed by a press conference where journalists from radio and tv and from the most important economic publications in...
Kraft Foods brings to Romania the symbol of the refined taste of Côte d'Or...
Bucharest, October 15 th , 2008 - PRAIS organised the launching of Côte d'Or pralines in Romania through a national media campaign in Bucharest and another 10 cities, which generated over 25 press materials. The Belgium originating brand, Côte d'Or, a strong name on the European market, and not only, of premium chocolate products.
Danone Round Table - Bucharest, October 15th 2008
Bucharest, October 15 th 2008 - PRAIS organized a media round table for Danone, to present the MIMM study - Measuring the Input of Macro and Micronutrients in preschool children. The 36 journalists who attended the event received information about the nutritional deficiencies of urban children, as well as relevant information about their nutritional habits.
Philip Morris- Ethics in Business Road Show
On 2 nd of October, at Ploiesti, PRAIS Corporate Communications organised the second Philip Morris debate "Ethics in Business and Social Responsibility". Peter Imre and Emil Hurezeanu interacted with over 70 participants, authority and business representatives also nongovernmental and media organizations.
Activia Workshop - Bucharest, September 10th 2008
On September 10 th Danone Romania released the results of the Activia Observational Study, conducted with the support of the Romanian Gastroenterologic and Hepatologic Society. PRAIS organized the media event, where 28 journalists had the opportunity to find out from specialists directly what the most frequent digestive disorders are and learn what regulate consumption of Activia...
German investment in Romania
Mangalia - October 1 st , 2008. PRAIS Corporate Communications organized a media tour with 23 journalists from specialized newspapers, radio and TV stations from Bucharest and Constanta, at the inauguration ceremony of LÜRSSEN Group operations in Romania. The ceremony was attended by: Friedrich Lürssen (The Group's Owner), Doru Jianu (General Director Santierul Naval...
"European Concretes - Sustainable Construction" conference, October 2nd 2008
Bucharest, October 2 nd 2008 - PRAIS organised for the Romanian Union of the Cement Industry and other Mineral Products for Constructions (CIROM), the Romanian Association of Constructions Entrepreneurs (ARACO) and the Romanian Association of Concrete Producers (APBR), in partnership with the Ministry of Development, Public Works and Housing (MDLPL), the conference on "European...
Lafarge Ciment (Romania) inaugurated a new bagging and palletizing line,...
Lafarge Ciment (Romania) has inaugurated a new bagging and palletizing line, following an investment worth EUR 2,320,000 at Medgidia plant. The inauguration was organised by PRAIS team on September 12 th at Medgidia and enjoyed the presence of the local authorities representatives, Lafarge business partners and the local media representatives. The event also included a visit of...
Philip Morris Seminar, Sibiu
This year, PRAIS continues the project created and implemented for Philip Morris Romania: business ethics and social corporate responsibility. On 4 th of July, at Sibiu, over 70 people-business men, local authorities representatives, mass media, NGO's participated to the debate. Emil Hurezeanu, the famous journalist, will be the invited guest at all the seminars.
Philip Morris summer party
PRAIS organized the Philip Morris annual summer party. Over 1100 employees, together with their families participated at the Philip Morris Swing Summer Party, organized at the Turabo Society Club. The swimming pool, the special playground for the children, and not the least, the explosive show of Horia Brenciu Band were the main attraction points.
Record plantings at the second edition of the national movement "Millions of...
Bucharest, June 9 th , 2008. The second edition of the national planting movement "Millions of People, Millions of Trees", launched by PRAIS Foundation, in partnership with the Ministry of Environment and Sustainable Development and the National Environment Guard awards its winners. At the national level, 90 companies, institutions, governmental and non-governmental organisations...
CSR Kraft media round table
PRAIS organised on June, 19 th 2008 at Dantes Restaurant Kraft Foods Romania round table about the social responsibility of the companieis, attended by 20 journalists. The programme created and implemented by PRAIS for KFRo since 1998 won "The 1999 IPRA Golden World Award for Excellence in Public Relations"and "The Grand Prize for Excellence in Public Relations" and took plance...
Bucharest, May 22nd 2008
"Millions of People, Millions of Tress" project was awarded at this year edition of Civil Society Gala with a mention at the Environmental Projects Section. There were 115 projects in the contest, supported by 74 NGOs, 3 initiative groups and 3 individuals. The funds invested in 2007 in the projects in the contest reached 7,9 million EUR.
The LOHAS Initiative
Bucharest, May 20 th , 2008 " PRAIS launched "The LOHAS Initiative": Lifestyles of Health and Sustainability, a complete range of PR and strategic marketing services aiming to promote the market of products and services provided through economically sustainable and environmental friendly business practices. Silvia Bucur, General Manager PRAIS Corporate Communications, presented the...
European Open Days in the Cement Industry", Bucharest May 15-16th
In the week May 10 th " 18 th , over 75 cement plants from 27 countries across Europe opened their doors, in order to welcome those who are interested to step over the threshold of this industry and find out more about it from its specialists. CIROM, the Romanian industry association, a member of CEMBUREAU, organised this event with the support of PRAIS team on May 16th, 2008, at...
Bucharest, 15th May, 2008
PRAIS organised the Amway meeting on June 15 th , 2008, at Howard Johnson Hotel, attended by over 35 journalists, with the occasion of Dr Osterkamp's visit to Romania. The famous German nutritionist presented the Amway Program "Lifestyle Balanced Solutions" for the first time in Romania. The program was initiated and developed together with Nutrilite Health Institute-Amway experts.
Milka Easter - Bucharest, April 22nd 2008
Because Milka always wants to be beside its consumers, this year brought with the support of PRAIS team a new Easter tradition in Romania. The tradition from the Alps says that every year, on Easter, the adults hide the chocolate bunnies throughout the house or the garden while children look for them impatiently. At Peasant Club over 20 journalists looked for the bunnies and enjoyed...
Kraft Foods " SOS Satele Copiilor " Bucharest, April 18th 2008
On Earth Day, on April 22 nd , Kraft Foods Romania, SOS Satele Copiilor and PRAIS team wish to join the hundreds of millions of people from all over the world who have decided to take action in order to protect nature. Kraft employees, together with 50 children from SOS Satele Copiilor and PRAIS team have planted 100 trees around the houses from the Children’s Villages, so that...
Poiana Cake - Bucharest, April 16 th 2008
Kraft Foods Romania launched on the cake market a new product - Poiana Dulce. The launching was organised by PRAIS team in Craiova and enjoyed the presence of a great number of media representants.
Bucharest, March 15th, 2008
PRAIS launched for the first time in Romania the French clothing brand IKKS, part of the Zannier Group. Gaia Club was the location chosen for this exclusive event addressed to the fashion and lifestyle 40 journalists, who participated at the fashion show. URBAN, ORIGIN and REVOLUTION IKKS collections have been presented by 8 well-known models. The National Romanian Theatre actress...
Bucharest, February 29th, 2008
Prais Corporate Communications team organised for PepsiAmericas the annual management meeting, with over 100 participants. Special guest at this event was the Gymnastics Olympic Champion Andreea Raducan, a role model regarding performance, leading, self confidence and success.
Jacobs Coffee Culture
Bucharest February 7 th , 2008.Jacobs Coffee Culture became Vitan Mall and Plaza Mall’ centre of excitement. PRAIS organised highly motivated the inauguration ceremony, because Kraft Foods Romania entered today the coffee shops market. Mass media, business partners and KFRo team enjoyed all together the opening, drinking the best coffee cup in town. Jacobs Coffee Culture will be...
Invitation to PRAIS Revolucion! Party and More...
Started as a genuine Christmas Party theme, with special accent on fun, salsa music and Cuban Rum, the PRAIS Revolucion! managed, in the end, to become also the newest rebranding concept on the market, restating what we finally realized to be our ongoing mission of promoting... "A Different Kind of Progress" (those of you dieing to know more about it do come back to our site late...
Waiting for Santa Clause
December was the month of fairy tale parties for all the children of URSUS Breweries employees in Bucharest, Buzau, Brasov and Timisoara. They all came to welcome Santa Clause, participated in many dance contests and entertainment activities, and watched a fascinating puppets theatre play. The children were truly excited when Santa Clause came up and, helped by the elves, handed...
URSUS Breweries - 6-star Christmas
In December, PRAIS Corporate Communications organised four Christmas parties for the 1,300 URSUS Breweries employees from Bucharest, Buzau, Brasov and Timisoara. They all celebrated the successes of the year and the winter holidays, in a hot atmosphere, animated by Popa's band and Elena Gheorghe. In addition, they could participate in carol singing and dancing contests, while...
"Discover Brasov with Poiana"
In December, Prais consultants launched the tourism and information guide "Discover Brasov with Poiana" . The tourism guide - issued in 50,000 copies, is part of a broader CSR project developed by Kraft Foods Romania, with the aim of promoting tourism in Brasov County. The guide is distributed freely in hotels, restaurants and the two information centres from Brasov. In addition to...
Lafarge at its 10th anniversary in Romania
On November 21 st , Prais Corporate Communications organized three events suite: the press conference "Lafarge's 10 th anniversary in Romania". The 50 journalists, who participated, had the opportunity to meet Mr. Philippe Questiaux, CEO Lafarge Ciment (Romania) S.A., Bruno Roux, CEO Lafarge Agregate Betoane and Sebastian Popescu, CEO Lafarge Arcom Gips, as well as...
Amway 10 year anniversary press conference
On November 20 th , PRAIS organized the press conference "10 years Amway Romania". The journalists had the opportunity to meet the Amway board and learn a bit more about the accomplishments that the company had along this years. Amway entered on the Romanian market on November 10th 1997 and is one of the 53 subsidiaries of Amway Corporation worldwide.
Amway 10 year anniversary event
On November 20 th , in the evening, PRAIS organized the 10-year anniversary party for Amway, celebrating a decade of existence in our country. The event took place at Romexpo, Titulescu Hall and gathered over 500 guests. Special moments like donation made to UNICEF, Children's choir - Allegretto and thematic dance performances spiced up the event, which ended with a magnificent...
Romanian pet food market is growing
On November 20 th , Prais organized for the Romanian Association of Pet Food Producers (ARPAC) a seminar on "The Romanian pet food industry in the first year following EU accession - opportunities and challenges". The event was attended by Mr. Radu Roatis, the president of the National Sanitary-Veterinary and Food Safety Authority, as well as reputed experts in pet food from France,...
It's November, it's time to
"Measure your lifestyle!" national debates, organized by PRAIS Corporate Communications for URSUS Breweries started. On October 29th, at the Law School of Bucharest University, students participated in a lively discussion about major addictions and lifestyle. Important guests debated on the theme: Andreea Raducan, Romanian Olympic Champion at the Olympic Games from Sydney, 2000,...
Latest news on coffee
Bucharest, October 4 th , 2007 - 28 journalists participated in the press conference organised by PRAIS, where Roger Cook, Director of the Coffee Science Information Center (COSIC) and the members of the Romanian Coffee Association (RCA) presented the latest studies on coffee consumption and benefits. Over 45 no cash for editorials press materials were published during the first week.
UPC new services launched at Bamboo fitness club
Bucharest, October 3 rd , 2007 - UPC Romania team met with 31 journalists in an informal meeting which took place in a fitness club, with the view to launching their new offer of digital cable TV, Internet and land telephony. The extensive media coverage of 52 press materials informed the general public about these services. The atmosphere of the meeting was great.
Kraft Foods Romania is launching Poiana Dark - an intense cocoa taste
Bucharest, September 20 th 2007. In September, Kraft Foods Romania, leader of the Romanian chocolate market, is launching a new product, POIANA DARK, addressing the consumers who want a chocolate with an intense cocoa taste. 30 no cash for editorial press materials were published, referring to the launching of Poiana Dark chocolate and the chocolate sales recorded by Kraft Foods...
PRAIS team voluntary work
Radauti, September 9 th , 2007 - For one week, PRAIS team assisted the Press Centre in Radauti, on voluntary basis, providing daily news and interviews with personalities who worked on Habitat for Humanity site. Since September 7 th , the five members of Vieru family have moved in a new house due to PRAIS voluntary work - Vieru family was one of the 27 th families in need of a...
Bucharest, August 30th 2007
54 journalists participated in the press conference organized by PRAIS for its client, Danone Romania. The event was one of high interest for the Romanian mass media representatives. The press conference was broadcast live on 1 TV station and benefited from another 20 TV news, besides an important number of articles published by the written national media.
URSUS BREWERIES
Beer is a product with a complex sensorial profile, and its tasting is a true art. For this, on July 16th, URSUS Breweries organized an informal meeting with the mass media, with Monica Mandrutiu, Brew Master at URSUS Breweries, who presented the specific techniques of beer tasting. Monica is one of the most reputed beer tasters in the world and one of the few women who can take...
Measure Your Life Style
This spring, URSUS Breweries and PRAIS Corporate Communications continued to promote a balanced abuse-free lifestyle, through the social responsibility program "Measure your lifestyle!". The round of reunions with students from the largest university centers continued, 5 new debates being organized in Brasov, Cluj and Timisoara, and gathering 210 students. The young people who...
I EAT HEALTHY TOO
For 8 years now, 3 rd grade pupils from 22 cities are participating every year in a national contest on nutrition, writing stories and drawing. Winning pupils and teachers from every city are rewarded with a one-week camp in the mountains, where they eat healthily, take sports and create their own theatre play and costumes based on the nutrition story. In the 2006-2007 edition,...
In your 20s. Scene 1. Take 1" chose its winners
On the 26th of June, "In your 20s" awarded its winners in a ceremony that gathered Oleg Mutu, the producer and the image director of Cannes winner "4 months, 3 weeks and 2 days", the finalist teams, their colleagues and friends, Prigat team and journalists. The first prize went to Elaine DeFleetwood team formed by Irina Stelea, Octavian Arnaut and Lucian Renita for the short film...
CMS CAMERON MCKENNA SCA
PRAIS Corporate Communications organized the opening of Cameron McKenna's new head office, on the 18 th of July. Over 150 important guests, officials, business partners and clients attended the event. PRAIS Corporate Communications created an outstanding artistic performance, a fusion between jazz and contemporary dance having as guests, reputed Romanian artists: Razvan Mazilu,...
LAFARGE AGREGATE BETOANE
Lafarge Aggregates Concrete inaugurated on June 6 th , 2007 the mobile crushing plant from Dornisoara Quarry, Suceava County, a 3-million-euro investment with a production capacity of 150 tons/hour.
Lafarge Arcom Gips
Lafarge Arcom Gips' inauguration of the new plasterboard production line in Bucharest on June 14 th , 2007 was a success. Over 70 participants: key media representatives, His Excellence Mr. Hervé Bolot, The French Ambassador, Mr. Phillipe Platon Financial Director Lafarge Ciment (Romania) SA, Sebastian Popescu, General Manager Lafarge Arcom Gips, Mark Crump, Vice President Central...
Capital publication awards
March 28 th 2007, Capital publication awards "3 OSKAR Capital" to PRAIS FOUNDATION - for gathering, through the program "Millions of People, Millions of Trees" over 1,100 volunteers from all over the country, who planted more than 30,000 trees. Companies, organizations and institutions that wish to participate are invited to register on line. The result of the planting...
MOMC
On June 5 th , 2007 took place The Award Ceremony of the "Millions of People, Millions of Trees" programme, which was meant to celebrate not only the winners of the contest, but also The International Environment Day. The event was organized at the Parliament Palace and was attended by numerous high ranking officials: The President of Romania, Mr. Traian Basescu; The...
UPC
On June 4 th , 2007 took place the UPC Press Conference with the occasion of the massive internal and external rebranding process, accompanied by the introduction of the new products and services and an improved call service system. Over 50 media representatives attended the press event being informed about the UPC investments and the new opportunities.
CSR Road Show 2007
This year, PRAIS Corporate Communications created and implemented for Philip Morris Romania, a series of debates, organized in partnership with the local Chambers of Commerce, on "Business Ethics". University Professor Dan Craciu, from the Academy of Economic Studies in Bucharest, an author of several ethics books, participated in the debates as honour guest.
Danone Romania 10-year anniversary
PRAIS Corporate Communications conceived and organized the 10-year anniversary event for Danone Romania, celebrating a decade of activity in our country. The main idea of this event was to share with Danone's consumers and the general public the successes that the company had along this decade.
Milka Truck European Tour
Milka Truck European Tour in 60 cities will cover these days 8 Romanian cities. On the 31 st of March, in Timisoara, Kraft Foods Romania's General Director Peter Mueller and his team attended the Official Opening Ceremony and the Press Conference organized by PRAIS. Over 8000 people visited the Milka Alpin site in front of Iulius Mall, discovering the world of the best...
"Forum Francophone De L'Emploi" Press Conference
On the 27 th of March, at World Trade Center, Bucharest, PRAIS organized for the 7th year running the press conference occasioned by the official opening of the 7 th edition of "Forum Francophone de l'Emploi" organized every year by the French Chamber of Commerce in Romania - CCIFER. Over 60 participants attended the press event, being informed about the French investments in...
2007 new edition of the national CSR program "Measure Your Life Style!
2007 new edition of the national CSR program "Measure Your Life Style!", created by PRAIS for URSUS Breweries started on the 18 th of April in Cluj. Over 100 students from the Medicine and Agronomy universities participated in the two debates, having as speakers the reputed psychologist, Aurora Liiceanu, Anca Sigartau - actress at Bulandra Bucharest Theater, and Doctor Lucian...
Euronet Worldwide press conference
Euronet Worldwide press conference of 21 st February has been a success, over 50 attendants: key media representatives, and Euronet clients and business partners, participated at the press event having as theme: Euronet acquires Brodos SRL, a leading prepaid service provider in Romania. Photo shows PRAIS and Euronet teams after event - from left to right: Dana Dumitrescu, Simona...
Dance Energy
Dance Energy is a cultural CSR program conducted in 2007, in which PRAIS foundation is fully dedicated. The program is designed to promote contemporary dance, and its best talents among students. Every year we will organise a show combining local and international contemporary dancers, with best classic and Jazz interpreters, and reputed theatre actors, a fusion between arts....
NEW YORK 003 Collection
PRAIS' series of major media and brand events occasioned by the visit in Romania of the American make-up artist E. FUNKHOUSER, launching his newest cosmetics line - NEW YORK 003 Collection. Over 250 guests and VIPs attended the Evening Gala - a unique concept combining fashion, music and dance. The media coverage "no cash for editorial" was extensive, reaching an audience of over 3...
In Your 20s
In Your 20s A new national cultural and educational CSR program created by PRAIS for one of our major clients is meant to create the perfect synergy between students from different universities, and the art of cinema. The CSR program will promote the best documentaries movies produced by talented students from 2 reputed Romanian Art Academies, having as main theme: "Moments of...
"Millions of people, Millions of trees" environment protection
Bucharest, October 26th, 2006 . Today, PRAIS Foundation is launching the Corporate Social Responsibility programme "Millions of People, Millions of Trees". Starting this year, national campaigns of planting trees and other plants will be carried out every spring and autumn, both inside and outside built-up areas, which require the recovery of a healthy environment. The planting...
PRAIS organized at Kraft Foods Romania a meeting with the media about...
On October 13 th PRAIS organized at Kraft Foods Romania a meeting with the media about corporate volunteer work. During October 4-9 th 2010 in over 50 countries of the world Kraft Foods employees participated in volunteer work activities in their local communities, actions under the „Delicious Difference Week” umbrella. Kraft Foods Romania employees participated...